Talking Fitness with J&M Strength and Conditioning
Molly Galbraith: It hasn’t always been my passion. I was active growing up because of gymnastics and cheerleading, but throughout high school and college I was extremely sedentary. But, in February of 2004 I decided I wanted to get in shape. I hired a trainer and started working out. It wasn’t until 2006 that I knew I wanted to become a part of the fitness industry, which is when I began working on my first business.
KBM: As a contributor for Kentucky Bride Magazine’s "Wedding Day Fit", you know all about slimming down and toning up for the Big Day. What is probably the biggest challenge for most brides who are trying to get fit for their wedding?
MG: I would say lack of time and high stress levels. Brides are extremely busy and that’s when it’s really easy to let yourself become really stressed. At our gym, we talk to people about exercise, but also nutrition and lifestyle. This way we can help people manage their time as well as their stress levels. Wedding planning is a lot of fun, but learning how to relax and take time for yourself is a really important part of the process.
MG: The best tip I have to offer brides is that they change their diet to make sure they’re eating real food 90 percent of the time. Weight just falls off when you’re not eating as much processed foods.
KBM: According to your “About” page on your website, you and your partner, Jim, like to take a well-rounded approach to fitness. What does this mean and how does this approach differ from the typical training experience?
MG: Right now, it’s really trendy in the fitness industry to do more frequent, extremely intense workouts. The more intense a workout seems, the more intrigued people are. Our motto at J&M is train smarter, not harder. Most of our clients train two to three days a week for 45 to 60 minutes and get the best results they’ve ever seen. This is mostly because we’re teaching them how to care for themselves outside of the gym. We think the gym should enhance your life, not be your life.
KBM: According to your website, you encourage new clients to attend your orientation sessions, which take place every Saturday at 1 p.m. Are these orientation sessions free?
MG: Yes, our orientation is free and it’s required for new clients.
KBM: J&M Strength and Conditioning offers group workout classes every day, besides Sunday, at various times throughout the day. Do you also offer private training sessions?
MG: We do semi-private sessions with groups of three to five people. We have certain time slots available every day for these types of groups.KBM: What fitness packages do you all offer? Also, can people attend one class only or are classes purchased only as a package?
MG: After new clients come into orientation, they’re required to do an assessment, which includes a functional movement screen that screens them for pain and other issues they might have physically and gives us an idea of what exercises are good for them. The assessment costs $30. Then, after the assessment, they can try two classes for free. After that, if they choose to sign up, the $30 goes towards a membership. Membership packages are as follows: a month of classes is $157 without a contract and if you want to sign a year contract it’s $134 a month. Finally, our semi-private sessions are $30 to $40 a session and those are individually purchased.
MG: You can get good results in 6 weeks with good nutrition and lifestyle, but just to be safe, we recommend three to six months in advance.
KBM: Both you and your partner, Jim, have blogs. Have you found that your blog has increased communication between yourself and clients?
MG: If anything, it has helped us educate our clients even when they’re not in the gym. It also allows them to share our philosophy with their friends more easily. It also connects us with people who live in different places. For example, we’ve had people from Ireland request internships at the gym.
KBM: You also have a radio show hosted by blogtalkradio. Has this helped you reach a broader audience with your fitness message and goals?
MG: That is Jim’s radio show and he is actually about to get a bigger radio show in 2014! Since starting this radio show, he’s had people contact him from all over the country asking for advice. It’s a great way for him to reach a broad audience.
MG: I would say The Hormone Cure by Sara Gottfried. It’s basically about reclaiming your life by balancing your hormones through sleep and stress management.
MG: Good health is beautiful and it starts from the inside. Eating real food, moving your body in a way that feels good to you, getting enough sleep, managing your stress, being kind to others... all of these things wills start improving your inner beauty, which will translate into improving your outer beauty.